Live-Sports Production
Breaking The Ice
Project Details
Project Details
Breaking the Ice is a 30-minute live sports broadcast exploring the growth of the Professional Women's Hockey League (PWHL) as it enters its third season. Through engaging visuals and structured storytelling, the show provides insight into team performance, roster changes, and league expansion, delivering a professional broadcast experience aligned with current industry standards.
Breaking the Ice is a 30-minute live sports broadcast exploring the growth of the Professional Women's Hockey League (PWHL) as it enters its third season. Through engaging visuals and structured storytelling, the show provides insight into team performance, roster changes, and league expansion, delivering a professional broadcast experience aligned with current industry standards.
Year
Year
2025
2025
Duration
Duration
3 Weeks
3 Weeks
Category
Category
Live-Sports Production
Live-Sports Production
Role
Role
Graphic Designer / Floor Director
Graphic Designer / Floor Director
FULL-PAGE BOARDS
FULL-PAGE
BOARDS
FULL-PAGE BOARDS
The full-page boards were designed to support on-air storytelling by presenting key information in a clear and visually engaging format. Drawing inspiration from Professional Women's Hockey League branding, the designs use structured layouts, clean typography, and consistent colour treatments to maintain a professional broadcast standard while enhancing viewer understanding.
The full-page boards were designed to support on-air storytelling by presenting key information in a clear and visually engaging format. Drawing inspiration from Professional Women's Hockey League branding, the designs use structured layouts, clean typography, and consistent colour treatments to maintain a professional broadcast standard while enhancing viewer understanding.
Social Media Content
Social Media Content
Social Media Content
The social media graphics were created to promote the show and extend its visual identity across digital platforms. Maintaining consistency with on-air visuals, these assets combine bold typography and dynamic layouts to capture attention, communicate key information, and engage audiences in a fast-paced social media environment.
The social media graphics were created to promote the show and extend its visual identity across digital platforms. Maintaining consistency with on-air visuals, these assets combine bold typography and dynamic layouts to capture attention, communicate key information, and engage audiences in a fast-paced social media environment.
