Freelance

William Academy

William Academy

William Academy

Project Details
Project Details

Breaking the Ice is a 30-minute live sports broadcast exploring the growth of the Professional Women's Hockey League (PWHL) as it enters its third season. Through engaging visuals and structured storytelling, the show provides insight into team performance, roster changes, and league expansion, delivering a professional broadcast experience aligned with current industry standards.

Breaking the Ice is a 30-minute live sports broadcast exploring the growth of the Professional Women's Hockey League (PWHL) as it enters its third season. Through engaging visuals and structured storytelling, the show provides insight into team performance, roster changes, and league expansion, delivering a professional broadcast experience aligned with current industry standards.

Year

Year

2025/2026

2025/2026

Duration

Duration

6 Months

6 Months

Category

Category

Freelance

Freelance

Role

Role

Graphic Designer /Photographer

Graphic Designer /Photographer

Social Media Content
Social Media Content
Social Media Content

The social media graphics were created to promote the show and extend its visual identity across digital platforms. Maintaining consistency with on-air visuals, these assets combine bold typography and dynamic layouts to capture attention, communicate key information, and engage audiences in a fast-paced social media environment.

The social media graphics were created to promote the show and extend its visual identity across digital platforms. Maintaining consistency with on-air visuals, these assets combine bold typography and dynamic layouts to capture attention, communicate key information, and engage audiences in a fast-paced social media environment.

Seattle Line-Up
Vancouver Line-Up
Seattle Line-Up
Vancouver Line-Up
Seattle Line-Up
Vancouver Line-Up
Seattle Line-Up
Vancouver Line-Up
Seattle Line-Up
Seattle Line-Up
Seattle Line-Up
Seattle Line-Up